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Ah, the personal stuff. Here is where you can
often sell your products or business more effectively than your catalog.
If you are using this as a personal web site, great! Tell the world
about yourself. If you plan on using your web site for business purposes,
then take some time to fill this area out carefully, this is your
opportunity to take your visitor or customer to a side bar, and sell
yourself and your products. You've probably heard, or read about the
lack of personal contact that the internet creates, (which isn't always
the cases with today's technologies such as ICQ, and LIVEhelper, not
to mention your telephone number pasted onto each page) If one of
your visitors has taken the time to actually come to this page in
your web, then they are probably trying to find out more about your
business, before they proceed, or make a final decision.
I think of it like this, the average web surfer
will make their "should I stay, or should I go" decision within the
first 8-30 seconds of being in your web site. If they have decided
to stay and look at what you have to offer, great! now you have their
attention. So how many times have you actually visited the "about
us" section of somebody's web site. Probably not to many. So why should
you spend your valuable time setting up this page with care and attention.
Think of it as closing the deal. For someone to take the time to find
out about you, your business philosophies, and your history, probably
means they want to know who they are doing business with, on this
"impersonal" internet. Think of it as suggestive selling. Your visitors
know what they want, that's why they came to your site in the first
place. Now you need to give them a reason to buy from "YOU"
Here is an example of a detailed "about us"
page. This is from Photoalley.com. These folks do big business on
the internet, but they have taken the time to talk about who they
are, and how their business got it's start. Each executive member
of Photoalley has their personal email address right there under their
names. If my concern about doing business on the internet was security
or company stability, this page would help to convince me that the
people I'm doing business with have the back ground or experience
to keep doing business.
Our Mission
Company Profile
Contact Information
- Telephone
-
CompanyPhone
- FAX
-
CompanyFAX
- Postal address
-
CompanyAddress
- Electronic mail
- General Information:
CompanyEmail
Sales:
Customer Support:
Webmaster:
CompanyWebmaster
EXAMPLE BELOW
Executive Team
Ryan J. Money - Chief Executive Officer
Ryan Money
started his career
Wayne Tan
- Chief Operating Officer
Wayne Tan started his career at
TBD - Vice President-Sales
Wayne Tan brings a distinguished
career in
John Bueno
- Director
John Bueno
brings a distinguished career ns.
Investors
IDG Ventures
IDG Ventures
New Millennium Partners
New Millennium Partners
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